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Phase 8+9: High-Fidelity Wireframes and Prototype Demo Videos
As part of the final phases of the Save Them All Horse Rescue redesign, I produced high-fidelity wireframes that provided a polished preview of the website’s appearance and functionality. This phase marked the transition from conceptual planning to a functional prototype, setting the stage for the final stages of the website redesign. To bring the…
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Project Phase 7: Wireframes, pt. 2 (digital low-fidelity)Desktop
Transitioning from sketch wireframes to digital representations, I refined the layout and interaction design further on Adobe XD. These digital low-fidelity wireframes provided a more dynamic visualization of the website’s structure, allowing for a nuanced exploration of user interactions and content placements. The digital wireframes served as a bridge between conceptual planning and detailed design,…
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Phase 6: Page Hierarchy + Low Fidelity Wireframes
In shaping the Save Them All Horse Rescue website, I carefully crafted a clear and user-friendly page hierarchy, ensuring an intuitive structure for seamless navigation. Through a deliberate process of low-fidelity wireframing, I translated this hierarchy into visual representations. These wireframes served as the blueprint for the site, mapping out the placement of essential elements…
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Phase 5: Competitors & Role Models
By studying nearby organizations in the equine rescue sector, I analyzed both competitors and industry leaders to uncover effective strategies and innovative features utilized in their online presence. This research informed the redesign of the Save Them All Horse Rescue website, allowing me to incorporate elements that stand out in the digital landscape while adhering…
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Phase 4: Content
Understanding the critical role of engaging and up-to-date content in the success of the Save Them All Horse Rescue website, I began a content update to align the website redesign with the organization’s evolving narrative and goals. This process involved not only refreshing the existing content for accuracy and relevance but also introducing new and…
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Phase 3: Information Architecture
While revitalizing the Save Them All Horse Rescue website, I conducted an extensive content audit of existing information in order to improve ease of navigation and enhance overall accessibility. Based on the diverse needs of the users identified earlier in the project, the new and improved hierarchical arrangement of information aimed to simplify user journeys…
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Phase 2B: User Scenarios
Through the Save Them All Horse Rescue Redesign, I developed scenarios that explored different user journeys, from the initial landing on the site to specific actions such as adoption inquiries or volunteer sign-ups. These scenarios allowed me to anticipate user needs, pain points, and opportunities for enhancement. By mapping out these user-centric narratives, I utilized…
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Phase 2A: Project Personas
In defining the user experience for the Save Them All Horse Rescue Website Redesign, I identified potential users and audience members interacting with the rescue’s website. These personas included various needs, preferences, and behaviors of potential visitors, from dedicated volunteers to potential adopters. By constructing these detailed profiles, I aimed to ensure that the redesign…
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Phase 1: Project Brief
For the Save Them All Horse Rescue Redesign project, my process began with a comprehensive project brief focused on the core values, mission, and goals of the organization for the website redesign. From this experience, I gathered a holistic understanding of the rescue’s identity, enabling me to align design concepts for the redesign with their…
