Save Them All Horse Rescue Website Redesign

In my user interface design course, I took on a website redesign project for the Save Them All Horse Rescue, driven by my commitment to animal welfare and the organization’s woefully outdated website. I followed a structured creative process, which encompassed a design brief, persona development, site mapping, and the creation of high and low fidelity wireframes. The project culminated in a newly established brand identity and a fully functional wireframe using Adobe XD.
Case Study
Phase 1: Project Brief
For the Save Them All Horse Rescue Redesign project, my process began with a comprehensive project brief focused on the…
Phase 2A: Project Personas
In defining the user experience for the Save Them All Horse Rescue Website Redesign, I identified potential users and audience…
Phase 2B: User Scenarios
Through the Save Them All Horse Rescue Redesign, I developed scenarios that explored different user journeys, from the initial landing…
Phase 3: Information Architecture
While revitalizing the Save Them All Horse Rescue website, I conducted an extensive content audit of existing information in order…
Phase 4: Content
360_rose_phase-4_contentadDownload Understanding the critical role of engaging and up-to-date content in the success of the Save Them All Horse Rescue…
Phase 5: Competitors & Role Models
By studying nearby organizations in the equine rescue sector, I analyzed both competitors and industry leaders to uncover effective strategies…
Phase 6: Page Hierarchy + Low Fidelity Wireframes
In shaping the Save Them All Horse Rescue website, I carefully crafted a clear and user-friendly page hierarchy, ensuring an…
Project Phase 7: Wireframes, pt. 2 (digital low-fidelity)Desktop
Transitioning from sketch wireframes to digital representations, I refined the layout and interaction design further on Adobe XD. These digital…
Phase 8+9: High-Fidelity Wireframes and Prototype Demo Videos
As part of the final phases of the Save Them All Horse Rescue redesign, I produced high-fidelity wireframes that provided…
